July 31, 2013

Sephora VIB & VIB Rogue

A few days ago Sephora emailed me to say I only needed 25 more points to become a VIB {Very Important Beauty Insider}. Their marketing is clearly working because you know who ran to Sephora after work today to pick up a few things. I have been wanting to try Clinique's skincare system for quite some time so when I saw you can buy a trial set for $13, I was all in. I also purchased another bottle of Josie Maran Argan Oil because, let's face it, I'm obsessed. After these two purchases, I was in and officially a VIB. 

To become a VIB, you must spend $350 at Sephora within a calendar year. VIBs receive all the benefits of Beauty Insiders {read: birthday gift, free beauty classes, product rewards and seasonal promotions} and also:
- A welcome offer of 10% off 
- Complimentary shipping on one online order
- One complimentary makeup application
- First dibs on new products
- Exclusive rewards and advance access to sales
- Seasonal VIB-only gifts and limited edition sets
- Private VIB-only shopping events 

This week, Sephora announced yet another level of rewards, VIB Rogue. 
Unlocked after spending $1,000 in one calendar year, for one year you receive all the benefits of Beauty Insiders and VIBs and also:
- Free shipping on all orders
- Unlimited access to the beauty studio
- Exclusive Rogue events
- Special surprise gifts 

$1,000 a year equals about $83 a month but can be easily obtained with the purchase of a few larger items {looking at you, Clarisonic Mia Skin Cleansing System, GHD Classic 1" Styler, and the new Tria Hair Removal Laser} It can also be achieved by regularly purchasing your makeup, skincare, hair and nail care staples. 

So what do you think? Do you think the VIB Rogue rewards are worth the $1,000 requirement?

xo-K

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